urge

Synonyms: appetite appetition compulsion craving drive druthers fancy fire in belly goad impetus impulse incentive itch longing lust motive passion pressure stimulant stimulus sweet tooth weakness wish yearning yen

Antonyms: dislike hate

Synonyms: adjure advance advise advocate appeal to ask attract beseech champion charge commend compel conjure counsel countenance drive egg on endorse entreat exhort favor fire up force further goad hasten impel implore incite induce influence insist on inspire instigate maneuver move plead press promote prompt propel propose push put up to rationalize recommend request sanction solicit speak for spur stimulate support tempt wheedle

Antonyms: discourage dissuade